Summary
This feature enables quick analysis of specific segments without creating separate reports
All visualizations and tables update simultaneously based on your selection
You can reset filters using the reset button at the top
Deep Dive
All examples below are mentioned and explained in the above video.
“Marketing Overview” Report Example
Click on "paid ads" to filter the entire report's KPIs and graphs for paid advertising performance
The filtering affects all tables and visualizations in the report
Reset functionality allows you to return to the full dataset view
“Landingpage Breakdown” Report Example
Filter landing page performance by specific marketing channels
Select "meta ads" to see best-performing landing pages for Meta advertising
Further drill down by selecting specific landing pages to view product sales
All connected graphs and tables update to reflect your selections
“Paid Social Channel” Report Example
View campaigns and their associated ads in separate tables
Quick-filter between campaigns to analyze specific ad performance
Select individual campaigns to filter the ads table below
Choose specific ads to view their performance over time in the graph
Enables efficient analysis of multiple campaigns and their respective ads