Summary
Drilldowns follow a logical, hierarchical structure that makes data analysis more intuitive
You can filter specific data points before drilling down to see only relevant information within that selection
Deep Dive
Hierarchical Structure Examples
Date-based dimensions move logically:
Quarterly → Monthly → Weekly → Daily
Marketing structure follows:
Bucket → Channel → Campaign → Ad Set → Ad
Navigation Features
Up and down arrows allow quick movement between dimensions
A reset button returns you to the standard view
You can select specific data points before drilling down to filter results
Practical Applications
Profit-loss statements can be viewed at monthly, weekly, or quarterly levels
Marketing data can be analyzed from broad categories down to specific ad performance