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Displaying an important KPI. Example: Gross Revenue.

Standard KPI Tile

Displaying an important KPI, where the level of detail is not that important. Example: Gross Revenue.

Compact KPI Tile

Displaying an important KPI and getting a quick overview of how it is currently trending. Example: ROAS by day.

Sparkline KPI Tile

Displaying the % share of a KPI broken down by specific dimension values. Example: Gross Revenue broken down by Channel.

Pie Chart

Analysis of one or multiple KPIs broken down by non-time-based dimensions. Example: Gross Revenue by marketing channel.

Combo Chart

Time-based analysis of one or multiple KPIs. Example: Gross Revenue development over time.

Time-Series Chart

Time-based analysis of one metric broken down by a specific dimension. Example: Gross Revenue development by channel over time.

Stacked Time-Series Chart

Whenever you want to analyze your data from top to bottom. Example: A P&L statement.

Horizontal Table

Most common way to analyze data in a table.

Vertical Table

Analyze one KPI across 2 different dimensions. Example: Cohort Report analyzing the extension of your retention metric broken down by month.

Pivot Table

Filtering your data by a specific metric. Example: Only filtering for ads, that had at least 100€ in ad spend.

Metric-Value Filter

Filtering a data range by a specific metric. Example: Only filtering for ads, that had at least 100€ but not more than 500€ in ad spend.

Metric-Slider Filter

Filtering your data for specific date ranges.

Date Range Picker

Filter your data by a specific dimension to select a single value, sorted alphabetically. Example: Selecting specific Attribution Model.

Dimension Single-Select sorted alphabetically

Filter your data by a specific dimension to select a single value, sorted by relevance. Example: Analyzing one specific channel.

Dimension Single-Select sorted by Metric

Filter your data by a specific dimension to sort multiple values alphabetically. Example: Filtering for multiple “Testing” ads in Facebook.

Dimension Multi-Select sorted alphabetically

Filter data by a specific dimension to select multiple values, prioritizing relevance. Example: Filtering "Scaling" campaigns in Facebook.

Dimension Multi-Select sorted by Metric

Making report view creation quick and easy.

Report View Button

Accessing our documentation quick and easy.

Documentation Button

Daniel Busch

Components are the building blocks of our reports. Every piece of data is shown through one of our components. 

Components

Create a custom design with text, images, and links

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